WEBINAR
Proving employer branding’s worth: employer branding metrics you can track today
Presented by Chief Marketing Officer & Head of Employer Branding, Keith Stanley and Employer Branding Specialist, Victoria McGlynn.
As talent leaders, we understand the benefits of gaining a competitive advantage through the people we attract and retain. It’s even better when we can tie these to tangible results and positive marks on the balance sheet. This is where employer branding comes in.
It can be tempting to fall for the myth that employer branding is all ‘fluff’. But in fact, there are real metrics you can track today to put a dollar value on employer branding’s worth.
You will learn:
- Latest industry facts and statistics about employer branding
- A quick overview of the tangible benefits you can expect to achieve through employer branding
- Key employer branding metrics to track, and how to track them
- Amplification and measurement tools
- A real-life case study from one of Australia’s largest manufacturers
- Complimentary offer for all registrants.
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